Introduction of Indonesia's Halal Industry to the Filipino Society
DOI:
https://doi.org/10.32815/jpm.v6i1.2567Keywords:
Halal Industry, Halal Certification, Halal ProductsAbstract
Purpose: This research aims to introduce and educate the Filipino people about the Indonesian halal industry.
Method: Educational programs are carried out through seminars, workshops and consultation sessions. The seminar provides theoretical knowledge about the concept and importance of halal products.
Practical Applications:Filipinos will have a better understanding of halal products and their importance, so they can make more informed choices. Entrepreneurs in the Philippines will be equipped with the knowledge and skills to develop products that meet international halal standards. Increasing cooperation between Indonesia and the Philippines in the halal industry, strengthening bilateral and economic relations between the two countries.
Conclusion:This educational program succeeded in increasing awareness and knowledge about the Indonesian halal industry among the Filipino people. This program provides practical guidance for entrepreneurs in developing halal products, contributes to the growth of the halal market in the Philippines, and strengthens bilateral relations between Indonesia and the Philippines
References
Abd Rahman, A., Asrarhaghighi, E., & Ab Rahman, S. (2015). Consumers and Halal cosmetic products: Knowledge, religiosity, attitude and intention. Journal of Islamic Marketing, 6(1), 148–163. https://doi.org/10.1108/JIMA-09-2013-0068
Amin, H. (2013). Factors influencing Malaysian bank customers to choose Islamic credit cards: Empirical evidence from the TRA model. Journal of Islamic Marketing, 4(3), 245–263. https://doi.org/10.1108/JIMA-02-2012-0013
Aoun, I., & Tournois, L. (2015). Building holistic brands: An exploratory study of Halal cosmetics. Journal of Islamic Marketing, 6(1), 109–132. https://doi.org/10.1108/JIMA-05-2014-0035
Awan, H.M., Siddiquei, A.N., & Haider, Z. (2015). Factors influencing Halal purchase intention – evidence from Pakistan's Halal food sector. Management Research Review, 38(6), 640–660. https://doi.org/10.1108/MRR-01-2014-0022
Bakar, NRA, Shahwahid, FM, & Eksan, SHR (2018). Theory of Planned Behavior and Halal Compliance. International Journal of Academic Research in Business and Social Sciences, 8(5), Pages 816-829. https://doi.org/10.6007/IJARBSS/v8-i5/4220
Fadholi, M., Nurhayati, S., Hakim, A., Karimah, MA, Wirawan, A., Atieq, MQ, Rahman, HA, Hermawan, H., Purwanto, A., & Mufid, A. (2020). Exploring Factor's Affecting Consumer's Purchase Intention Of Halal Food Products For Indonesian Millennial Consumers. Clinical Medicine, 07(08).
Fischer, J. (2012). A photographic essay on global Muslim markets. 28(4).
Kontot, K., Hamali, J., & Abdullah, F. (2016). Determining Factors of Customers' Preferences: A Case of Deposit Products in Islamic Banking. Procedia - Social and Behavioral Sciences, 224, 167–175. https://doi.org/10.1016/j.sbspro.2016.05.435
Shafie, S., & Othman, DN (2020). Halal Certification: An international marketing issue and challenges.
Tieman, M. (2017). Halal risk management: Combining robustness and resilience. Journal of Islamic Marketing, 8(3), 461–475. https://doi.org/10.1108/JIMA-06-2015-0041
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 Justita Dura, Fadilla Cahyaningtyas, Rina Dewi Indahsari, Nur Lailatul Aqromi , Siti Nurul Afiyah, Setyorini Setyorini, Samsul Arifin, Karolus Danar Kurniawan, Hironimus Hari Kurniawan, Adriani Kala'lembang
This work is licensed under a Creative Commons Attribution 4.0 International License.
