Market-Based Dynamic Capability Model with the Role of Government as Mediator for the Sustainability of SME Enterprises South Meruya, West Jakarta

Sonny Indrajaya; Tine Yuliantini; Suprapto; Nia Kusuma Wardhani; Winda Widianty; Sri Hartono; Zikri Muhammad; Muhamad Maizar

doi:10.32815/jpm.v7i1.2986

Authors

Sonny Indrajaya Universitas Mercu Buana
Tine Yuliantini Universitas Mercu Buana
Suprapto Universitas Mercu Buana
Nia Kusuma Wardhani Universitas Mercu Buana
Winda Widianty Universitas Mercu Buana
Sri Hartono Universitas Mercu Buana
Zikri Muhammad Universiti Malaysia Terengganu
Muhamad Maizar Universitas Mercu Buana

DOI:

https://doi.org/10.32815/jpm.v7i1.2986

Keywords:

Dynamic and Competitive Markets, Market-Based Capabilities Dynamic, Government

Abstract

Purpose: To examine how market-based dynamic capabilities influence SME sustainability in South Meruya, West Jakarta, emphasizing the mediating role of government support.

Method: A conceptual model grounded in Resource-Based and Market-Based View theories was tested using questionnaire data from 25 SMEs, analyzed via Structural Equation Modeling (SEM).

Practical Applications: Findings inform targeted training programs and policy frameworks that strengthen SMEs' adaptive capacity, export orientation, and responsiveness to sustainability demands through enhanced market-based knowledge and resource integration.

Conclusion: Dynamic capabilities are effectively cultivated when SMEs strategically align market-oriented resources, capabilities, and knowledge within volatile, competitive environments, with government support critically mediating these relationships to foster long-term business sustainability.

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